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When cricketers talk about a bat’s profile, they’re usually referring to the shape of the spine and back of the

Few cricket bat manufacturers have built a reputation for innovation and craftsmanship quite like Gunn & Moore (GM). Known for

When cricketers buy a new bat, the first question they often ask is: “How heavy is it?” While weight is

In modern cricket, especially in the T20 era, batters are constantly searching for a bat that delivers maximum power without

When cricket fans think of Ricky Ponting, they often picture the Australian legend rocking back onto the back foot and

Choosing the right cricket bat is one of the most important decisions for a young cricketer. While many parents focus

Choosing a cricket bat is about more than picking a popular brand or the highest-grade willow. One of the most

Modern cricket bat technology has advanced far beyond simply shaping willow into a blade. One innovation that often sparks curiosity

Cricket bat technology has evolved dramatically over the past few decades. While traditional English willow remains the heart of every

Walk into any cricket store, and you’ll often hear players inspecting a bat face and immediately rejecting it after spotting

Every cricket bat develops cracks. In fact, small surface cracks are a normal part of an English willow bat’s life.

Cricket has entered the age of data. Professional teams now rely on performance analytics to optimize everything from bowling workloads

Cricket bat technology has evolved dramatically over the last century. From larger edges and thicker spines to carbon-reinforced handles and

Modern cricket bat manufacturing involves countless variables, but one of the most important and least understood is how the willow